Every business wants to work with the best Search Engine Optimisation Company in Manchester because they want the best, but the best company may not fit your budget or your expectations. When choosing the right Search Engine Optimisation Company you need to consider several issues.

1.      Do they specialise in a specific industry or niche?

Many Search Engine Optimisation specialists seem to be better at getting results for specific industries and this could be based on a number of reasons. Their content writers may be highly skilled as localised Search Engine Optimisation such as SEO Manchester. Or they may simply have more expertise and knowledge about a sector such as finance or travel based on past experience. It takes a very different level of skills to conduct Search Engine Optimisation for the finance sector than it does for say, gardening services. And the budgets required will differ vastly also.

2.      Can they demonstrate results?

Like any business you engage with, you have to be sure that you are going to get what you pay for. Unfortunately the Search Engine Optimisation industry is littered with agencies claimed to get you instant results overnight, or claiming they have a special relationship with Google and worst still, they can get you on page one within 24 hours. These are all highly loaded claims that are engineered to do one thing, fool you out of your hard earned money. Stay well away from such organisations as they can do more damage than good.

Make sure your chosen agency can demonstrate results and then be smart, check for yourself, and call the customer to validate their involvement.

3.      Is you website ready for a Search Engine Optimisation campaign?

No amount of SEO can make someone do business with you if your website sucks. Make sure there is little or no use of flash, the design if fresh and crisp, you have all the calls to action such as a prominent phone number, enquiry forms and no spelling mistakes. Check to make sure your forms work and your code is clean. All these things will matter when visitors start finding your website.

4.      Do you have the budget in place?

This is very important as you might think that is Search Engine Optimisation is cheap and instant, this is not the case. Like any advertising there needs to be serious consideration as to who and what keywords you want to target. If you think that getting to number for ‘compensation claims’ can be done for £300 a month, then you will be in for a heart stopper when you get quotes back in excess of £10k per month for a minimum of 12 months! On average if you are serious about SEO, you need to set aside a realistic budget of £500 per month for the lifetime of your project as a minimum. This may seem a lot but remember that the internet is getting busier bigger every day and your website is becoming a smaller and smaller fish in a bigger and bigger pond. You must invest to get found and generate business results.

If you do some due diligence, you will find an agency that you can work with and will get you good results,

A good starting point is Sizzle Media SEO Manchester. They are an agency that has worked extensively with small businesses and can demonstrate good quality results. They are not the cheapest but they are great value for money and fulfil all the above criteria and then some.

To find out more, contact Sizzle Media SEO Manchester on 0161 820 8577 today or email them on info@sizzlemedia.co.uk



There is something very satisfying about looking at a horrible website and knowing that you could make it sooo much better. We all like to see great looking web design Manchester based websites, and all these lovely sites entice us with great graphics, rewarding content and well laid out information that should be the corner stone of all great Manchester web design agencies. We know that in these days most website designs are usually of a reasonably high standard and always getting better; most home based web design Manchester sat at home is able to cobble something together using simple software and a good sense of colour co-ordination.

However there are those website that are most certainly not from Manchester and an abomination to the visual senses, so horrible that they make any Manchester web designer have terrible nightmares, leaving them clutching at thin air contorted in horror at the choice of colour and layout. Some Manchester website designers can only go so far as claiming these sites are that hideous and horrid, that they are in fact bordering some kind of cool because of their possible anti-design stance. I’ll put that down to pure pot luck and complete lack of web design Manchester sense.

Some web designers, no matter how hard they appear try, just don’t get the hang of laying out an appealing website design Manchester. Just like some people can’t swim, or ride a bike or eat with their mouth shut, stuff most people find easy and natural.